One of my favourite Korean makeup brand is celebrating their birthday. Yes, it’s non other than the super cutesy Etude House, the brand that embodies sweetness and daring makeup looks. Times has flew by for this Korean beauty brand as this year they’re celebrating their 8th Anniversary! In tandem with this, Etude House has thrown a ‘Princess Night’ themed birthday bash and has gathered their loyal customers and media friends for the a night of magical fun. I’m stoked to be invited to this party bash that was held at The Majestic Hotel, KL.
I was really charmed by the lovely pink set up that was decorated with fresh pink roses. One can practically hear the ‘ohs & ahs’ of the ladies when they spotted the beautifully lit fairytale carriage taking the spotlight at the centre of the room. Even, I felt that I’ve stepped into a fairytale dreamland filled with excitement and romance floating in the air. Apart from that, Etude House has also showcased their latest makeup products from the ever popular Real Powder Cushion and all-time favourite lipsticks.
After we have taken a lot of gorgeous photos, we headed over to our table. Aww.. it was so sweet – on the tables was a gift set prepared for us and we received a [Limited Edition] ETUDE HOUSE Sweet Box – Vol.2 Dear My Sweet Box! In our ‘Sweet Box’, we have Dear My Blooming Lips-talk Chiffon Lipstick in 2 shades and a Dear My Sunglasses from the Korean Optical W brand. *Thanks Etude House for the lovely gift*!
While enjoying a fine dining 3–course meal, games were being held. It was really hilarious as the emcee try go get us to act ‘coy’ to win ourselves some freebies. Got to say, the guys were sporting about it!
Prizes up for grab during the event was SHEEN watches from Casio Timepiece Malaysia and beauty camera from Casio Exilim Malaysia. The fans are indeed lucky as one lucky winner walked away with the latest Casio ZR3600 beauty camera.
During the party, we were surprised by the introduction of special guest, Dave Kim – Etude House Professional Makeup Maestro who flew in all the way from Korea. It was an exclusive makeup demo session showing us the latest Korean makeup trend.
While waiting for the announcement of best dressed winner, I took the opportunity to play with my Dear My Blooming Lips-talk Chiffon Lipstick. This lipstick collection contains 12 colors and its uniqueness lies in its chiffon finishing which means the pay off is a well-balanced texture of Cream + Matte finish. Upon application the colours just pop and is extremely striking and yet you will feel that its super smooth and moisturizing as well. Here’s me giving my best ‘smooch’ to Etude House on their birthday card.
The event ended with a birthday cake-cutting session by the top management from Etude House Korea and Malaysia, followed by the group picture opportunity.
Once again, thanks to Etude House for inviting me to their Birthday Bash. Here’s to Etude House, may you grow stronger and bigger for many years to come. Happy Birthday!!!