Streetwear fashion alert! CABBEEN and its youth-driven streetwear line 2AM unveil an exciting limited-time pop-up titled “Urban Future” at The Starhill. Taking place from 4 to 8 March, this five-day fashion takeover brings together rebellious tailoring, futuristic design, and cutting-edge footwear technology in an immersive retail experience.
The “Urban Future” pop-up marks an important step in CABBEEN’s international expansion. By choosing The Starhill—one of Kuala Lumpur’s most prestigious fashion destinations—the Chinese designer menswear label reinforces its premium positioning while strengthening its presence in the Malaysian market.
One of the most striking elements of the pop-up is its architectural installation inspired by oversized luggage, creating a visually immersive retail space that merges fashion, art, and technology.
Another highlight of the pop-up is the futuristic 3D printed sneaker collection by 2AM. Designed with a 360° breathable lattice structure, these sneakers combine performance innovation with eco-conscious design. The sculptural silhouettes deliver both style and functionality, making them suitable for everyday wear while maintaining strong runway appeal.
Featured models include: AWAKE, ROCKER, EVOLVE and HYBRID. Priced between RM389 and RM1189, the sneakers showcase lightweight durability and architectural aesthetics that reflect the future of footwear design.
I was there to explore the pop-up, where streetwear evolves into wearable innovation. The designs are way sassy and I can easily envisioned the ‘WOW’ factor, when you step out with it. This pop-up offers a rare opportunity to shop exclusive pieces and special promotions available only during the event.
With its bold concept and futuristic designs, the Urban Future pop-up is more than just a shopping experience—it’s a glimpse into the next generation of fashion. Running for five days only, this limited-time event is a must-visit for those who appreciate innovative design, contemporary menswear, and cutting-edge footwear.