Hada Labo, the renowned Japanese skincare brand is thrilled to mark its 15th Anniversary with a campaign that brings hydration, joy, and beauty to everyone across Malaysia. With the theme “15 Years of Perfect & Simple Beauty,” this milestone celebrates Hada Labo’s incredible journey of nurturing healthy, radiant skin—always staying true to its Japanese philosophy of simplicity, effectiveness, and high quality.
To thank Malaysians for their unwavering support, the brand is rolling out a series of fun, Instagram-worthy events and exclusive collaborations that are not to be missed.
HERE’S WHAT TO EXPECT FROM HADA LABO’S 15TH ANNIVERSARY CELEBRATION:
1. Hada Labo x YelloBanana: Meet the Hada Baby Squad
Step into the magical Hydra Oasis with the adorable Hada Baby Squad—available in 5 exclusive designs—brought to life by Malaysian animator YelloBanana! Each baby hero represents a unique type of Hyaluronic Acid, ranging from Super Hyaluronic Acid to Nano Hyaluronic Acid, showcasing Hada Labo’s iconic legacy of hydration.
2. Hada Labo x Inside Scoop: Limited Edition Aqua Fresh Yogurt Ice Cream
In partnership with beloved local brand Inside Scoop, Hada Labo introduces the exclusive Aqua Fresh Yogurt Ice Cream—a butterfly pea-flower yogurt delight that embodies cool, refreshing hydration. Get your FREE ICE CREAMS at Hada Labo Roadshow Setapak 18 – 11 May, Malacca, JB and Penang on 17 – 24 May and 31 May. Each location is limited to 100 – 200 scoops. There’s also fun games and exciting prizes to to be won. *T&C applies*
3. Join the Fun On-Ground Celebrations!.
To make this milestone even more special, Hada Labo is hitting the road and malls with fun-filled activities across Malaysia! Look out for the Kombi Van Tour (12 May – 29 June 2025).
The iconic Kombi Van will travel across Peninsular Malaysia, offering skincare trials, fun games, free samples, and exciting prizes for all! In-Mall Pop-Up Events with Watsons & Guardian
Visit Sunway Pyramid and Queensbay Mall to experience interactive skincare stations, unlock exclusive redemptions, and collect limited-edition merchandise. Look out for DIY Hada Baby Keychains, Mystery Macaron Pouches, Hada Baby Plushie Blind Boxes and Mystery Box Bonanza (Spend RM150 and walk away with surprise products worth up to RM450!)
For more updates on the month long celebration, please visit www.hadalabo.com.my