Yes, it’s back! What’s got me so excited? It’s none other than Laneige Beauty Road which is returning for its third run this year. Being a beauty blogger, I was simply stoked to be invited to Laneige Beauty Road 2017 at Centre Court, Mid Valley Megamall recently.
Featuring the latest K-beauty trends, games, giveaways and contests, come experience a K-Beauty like none other. The Laneige Beauty Road exclusive experience area also includes a scent bar experiential zone, scented card wall where various illustrated cards with different scents are featured.
At the event, Laneige also took the opportunity to showcase the sleeping mask range which is formulated with moisture locking technology. We’ve got new additional to the sleeping mask range such as the all new Eye Sleeping Mask, limited edition Lavender Water Sleeping Mask and four (4) new variants to the Lip Sleeping Mask – Berry, Gragefruit, Apple Lime and Vanilla. Now, we can take a beauty sleep and wake up radiant next morning!
We were also surprised with the special appearance of Isabella Kuan and Michelle Leong (social media influencers) who presented their views on K-Beauty and share a tip of two about their beauty secrets.
It’s also at the event, Laneige shared their commitment towards providing clean water to the rural community through its collaboration with Global Peace Foundation (GPF). Carrying out their fourth installation of its corporate social responsibility (CSR) initiative, the ‘Waterful Sharing Campaign’ resumes with the beneficiaries of Kampung Binjai, Pahang and Kampung Ulu Geruntum, Perak to set an additional 4 water infiltration systems. Laneige aims to raise RM100,000 through the sale of its ‘Refill Me’ Water Sleeping mask.
Customers will receive a complimentary ‘Refill Me’ limited edition water bottle with the purchase; whereby RM10 from the sales will be directed towards Laneige Waterful Sharing Campaign 2017 fund!
So what are you waiting for, let’s head over to Laneige Beauty Road 2017 today till 14th May! For more information, please visit www.laneige.com.my