Fans of Thai food rejoiced ! You can now dive into the rich Thai culture, food and a plethora of offerings at ‘Sabai Sabai Thai Food Festival 2018’. Jointly organized by the Department of International Trade Promotion, Ministry of Commerce of Thailand (DITP), HeroMarket and HPG Marketing (M) Sdn Bhd, the festival will take place at all 24 HERO Market outlets from 3 – 5 August. 2018.
Sabai Sabai, which literally translates to being happy, relaxed or comfortable, perfectly embodies the Thai culture and lifestyle. The festival takes on this theme and features a wide range of Thai food products and snacks brought to Malaysia in selected Hero Market stores. Apart from special-priced offers for selected Thai products, keep your eyes peel on the new products launched at the festival.
What’s new and up for grabs? We’ve got innovative fruit snacks from J Fruit, famous Thai confectionery brand– HACKS, Japanese rice crackers – Doca, fried shrimp and crab chips – Manora,Pocky choco sticks, crispy fish snacks – ‘Madam Fish’, rice crisps – Tawan, roasted peanuts snacks – Otori, sweet tamarind from Tamarind House. There’s also snacks and beverages from international brands that are produced in Thailand such as Schweppes +C Lemon Flavour Soft Drink, Malee 100% juices, Birdy 3-in-1 coffee, Hales Blue Boy Syrup and many, many more. We are in for a treat as we get to enjoy special priced offers from existing brands ranging from confectioneries and beverages *woots*!
Apart from the in-store promotions, two major outlets will feature special activities in conjunction with the ‘Sabai Sabai Thai Food Festival 2018’. The opening ceremony was held at Berjaya Times Square and officiated by H.E. Narong Sasitorn, Ambassador of Thailand to Malaysia. From 3 – 5 August 2018, there will be Thai cultural performances and workshops that will showcase Thailand’s exquisite blend of culture and heritage. Separately, from 16 – 18 August 2018 consumers can visit Desa Tebrau Johor Bahru and enjoy more Thai cultural performances alongside a Thai food festival and international bazaar. Consumers who spend more RM30 at Hero Market DesaTebrau will receive a free 15-minute Thai massage courtesy of Thai Odyssey.
During the ‘Sabai Sabai Thai Food Festival 2018 with every RM5 purchase of Thai products at the Hero Market outlets from now till 31st of August 2018, consumers are eligible to participate in a lucky draw to win exciting prizes! Here are the prizes:
- 1st Prize – Two x Return flight tickets to Phuket with accommodation for a 4-Day-3 Night stay
- 2nd Prize- Two x Return flight tickets to Hua Hin with accommodation for a 3-Day-2 Night stay.
- 3rd Prize – One x Hamper worth RM500
- 4th Prize – One x Hamper worth RM300
- 5th Prize – One x Hamper worth RM200
Hey, if you’ve missed out shopping for Thai goodies at Berjaya Time Square, you can still head over to any Hero Market oulets. Who knows, you might be one of the lucky winners *wink*. Do wish me luck too as I just participated in the lucky draw!
For more information about the ‘SabaiSabai Thai Food Festival2018’, please visit Hero Market Facebook Page or Think Thailand My Facebook Page.