Interactive Fun Educational Mobile App – CHAMPS “MYCHAMPION”


I’m sure every mommy in town have heard about Champs for its one of the most well-known brand for child health supplement. Would you be excited if CHAMPS announced a fun interactive educational mobile app for your young ones? I’m sure you would!

Today, CHAMPS has launched a fun, interactive and educational mobile application – MYCHAMPION at MBO Cinema @ The Starling Mall. Designed for children as young as 7 – 12 years old, this user friendly mobile app helps them to understand and explore their ambitions through the digital platform.


When I was young, I always dreamt about being a musician however that did not happen. Why? Reason being I wasn’t sure how to go about it. Did the same happen to you? I’m sure as parents we would love to give the best support to our children. CHAMPS, always believes in nurturing champions since young. With its brand’s statement “Mother’s choice for champions” leads the brand’s initiative to provide the best in developing children’s growth mentally and physically from product offers to marketing activities.


MYCHAMPION, is the first localized and educational mobile application in Malaysia. It’s developed in line with the Ministry of Education Malaysia’s vision, ‘which is to uphold quality education system that develops individuals to their full potential and fulfils the aspirations of the nation.’

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MYCHAMPION mobile app interface is truly user friendly with clear instructions given each step of the way. Your young ones can choose from any of the 5 professions given which are Doctor, Athlete, Celebrity, Pilot and Chef. Once selection is made, the children will get the chance to explore and learn about the different occupations in 5 various scopes. The content is designed with a series of interesting and mind-triggering questions to engage the children and help them to learn beyond the school’s curriculum. There’s even a ‘Did You Know‘ section which provides fun facts to help improve children’s understanding of each profession.


I tried the game and it was so much fun. Apart from that, we as parents are also rewarded when we download MYCHAMPION mobile app. Users who complete the journey will get rewarded with e-vouchers from Watsons Malaysia. Head over to Watsons Malaysia online store at to redeem your goodies!


There are other marketing initiatives launched in tandem with MYCHAMPION mobile app. CHAMPS is having an exclusive Facebook contest where customers can win Virtual Reality set, special Champs promotion at Watsons and many more.

At the official launching of MYCHAMPION mobile app – Mr. Billy Urudra, Chief Commercial Officer of CCM Pharmaceuticals Sdn. Bhd., En. Shamsul Idham Ahad, General Manager of OTC Business, CCM Pharmaceuticals Sdn. Bhd., Watson’s Management team, CCM Members, media representatives and students and teachers from SK Kampung Jawa.

MYCHAMPION application is a FREE mobile app and is available for download since 1 May 2017 in Apple Store and Google Play. It’s available in both language such as Bahasa Malaysia and English version. You might have noticed MYCHAMPION app featured in The Star Parenting section, Kuntum magazine and school visits as well. Watson’s vouchers have also been inserted in Kuntum Magazine from May 2017 until Oct 2017. Customers could use these vouchers to purchase Champs products at Watsons Malaysia store at a special discount.


Thanks to CHAMPS, our children will now have a better understanding about the profession they choose to be in. Let’s nurture our young ones today and inspire them to achieve their dreams!

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