London-Based Cosmetics W7 Hits Malaysia!


Cosmetics aficionados alert! London based Cosmetics W7 has arrived in Malaysia! An extremely creative, designed-focused makeup brand, W7 offers an extensive range of cosmetic products for every young and fashion forward individual.  Distributed by Asia Healthcare, W7 aspires to encourage women to be bold and confident in creating looks that matches their unique style.

W7 hails from West London and the name is coined after a postcode. Don’t you think that’s rather catchy? The UK-based cosmetic brand uses only the finest ingredients in their formulations and offer over 100 makeup products in the local market.

Third from Left:
Ms Sherlene Low, Senior Marketing Manager, Asia Healthcare Sdn Bhd
Ms Yap Ming Ming, Category Cosmetic Manager, Merchandising, Guardian Malaysia
Ms Jessica Barnabas, Head of Cosmetics, Merchandising, Guardian Malaysia
Mr Edgar Liong, Executive Director of Asia Healthcare Sdn Bhd
Ms Alice Leong, General Manager of Asia Healthcare Sdn Bhd
Ms Shereen Chiew, Marketing Manager of Asia Healthcare Sdn Bhd

The product range includes makeup primer, foundation, concealer, face powder, blusher, contour makeup, eyeshadows, eyeliner, mascara, eyebrows, lip liner and lipstick! With its super affordable pricing ranging from RM20 onwards, its bound to take the market by storm.

W7 Product Group Shot 2

Did you noticed the I eye-catching packaging designs alongside quirky product names that mirror the overall brand personality? There are 6 hero products in W7 as below:

  • Colour Me Buff Eye Shadow Palette (with 12 shades)
  • Delicious Eye Colour Palette (with 14 shades)
  • Blazin’ Eye Shadow Palette (with 12 shades)
  • Mega Matte Lips Lipstick
  • Genius Feather Light Foundation
  • Duo Blusher

All W7 cosmetic products are free from heavy metals such TBTO (preservative) and other harmful ingredients. Raw materials used in the formulation of all W7 products also complied with the strictest worldwide regulations (USA, Canada, EU, Japan & Asia). W7 is against animal testing and has never tested any of its products on animals.

WOW! look at the range of contour skin shade available

At the event, we had a blast testing the products on our hands. Got to say the eyeshadow was quite pigmented and matte lipstick colours are super gorgeous as well.  Just can’t wait to try the rest of the products at home.

Models Posing with W7 Signature Products

Are you eager to grab W7 cosmetics? It’s now available exclusively at selected Guardian pharmacies nationwide. For more information about W7, log on to or head to

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