Let your skin shine with Luminous, the latest product range from Bath & Bodyworks!
Radiant, rich and luxe are three words Bath & Body Works are using to describe its newest fragrance, Luminous. According to a Bath & Body Works survey, 77% of consumers love getting complimented on the scent they wear though 83% say they wear a fragrance for themselves rather than to impress others. So, for the launch of Luminous, the retailer is tapping into the power of fragrance and calling for customers to “share their shine” and show how this new fragrance makes them feel luminous from the inside out.
With a purpose to make the world a brighter, happier place through the power of fragrance, Bath & Body Works is encouraging everyone to let their radiance shine with its ‘Share Your Shine’ campaign. By using #ShareYourShine and tagging @bathandbodyworks.my, customers can share how the fragrance makes them feel luminous.
At the event launching, we get to test the products for ourselves. The packaging is super luxe and looks gorgeous. The scent is divine and sweetly inviting (as expected of Bath & Body Works), their products never cease to amazed us.
As the newest addition to Bath & Body Works’ prestigious and extensive fine fragrance portfolio, Luminous was created to make every day and night feel like a special occasion. The renowned fragrance retailer, who collaborates with world-class perfumers, partnered with master perfumer, David Apel, to bring the inspiration to life through the creation of the fragrance.
Luminous blends three luxe fragrance notes for a rich decadence, warmth and sweetness. Ruby currant is a new and on-trend take on the dark red berry note; gilded iris is an in-demand luxurious ingredient; and praline amber provides a warm, gourmand note of the fragrance that leaves a lasting trail.
Luminous is available in 30 products ranging from RM16 to RM339, making it an affordable luxury for many. Also check out the new and innovative products like a Dual-Ended Perfume Rollerball and Lip Gloss. The luxurious fragrance with on-trend, vanity-worthy packaging is perfect for those starting their gift shopping or those looking to refresh their fragrance for the season.