Movie buff rejoices as the country’s leading cinema exhibitor, Golden Screen Cinemas (GSC) launched the inaugural Vietnamese Film Festival (VFF) at GSC Pavilion KL. The week-long film festival will showcase five highly-acclaimed Vietnamese movies in five selected GSC locations in Peninsular Malaysia from 23 to 29 August 2018, in conjunction with the upcoming Vietnamese Independence Day on 2 September.
The official launching held at Pavilion KL was graced by Ms. Koh Mei Lee, Chief Executive Officer of Golden Screen Cinemas; Mr. Nguyen Anh Duc, Counsellor of the Republic of Vietnam; Ms. Dinh Thi Thanh Huong, Chief Executive Officer of Galaxy Media & Entertainment. Also present at the event were Mr. Irving Chee, General Manager; Mr. Heng Beng Fatt, Deputy General Manager; and Mr. Tung Yow Kong, General Manager of GSC Movies.
While Film Festivals at GSC are annually organised and championed by the foreign embassies in Malaysia as part of an effort to promote their respective countries and culture through film, VFF 2018 is a unique initiative, as it is wholly-organized by the GSC Group of Companies. The five films that are featured in the festival have been specially handpicked by GSC Movies, the GSC Group’s distribution arm, with the support of Galaxy Media & Entertainment in Vietnam and include many movies that have been produced by the latter.
As part of this film festival, GSC will be screening five Vietnamese films at selected GSC locations throughout the country includes GSC Pavilion KL, GSC 1 Utama, GSC Mid Valley Megamall, GSC Paradigm Mall JB (in Johor Bahru), and GSC Gurney Plaza (in Penang). These movies include titles such as:
Yellow Flowers on the Green Grass (Tôi Thấy Hoa Vàng Trên Cỏ Xanh)
100 Days of Sunshine (100 Ngày Bên Em)
Hello Vietnam! (Da Co Hoai Lang)
My Girlfriend is the Boss (Bạn Gái Tôi Là Sếp)
GSC first ventured into Vietnam in 2013, when the company acquired a stake in Galaxy Studio Joint Stock Company (Galaxy Studio), an established film exhibitor and distributor. This opened door for GSC to access a wide variety of Vietnamese movies. The positive growth and preference for Asian content, and the prevalence of Vietnamese culture in Malaysia, showcased the potential for distributing Vietnamese films in the country, thus encouraging GSC to embark on its own efforts to launch and host its first-ever Vietnamese Film Festival.
VFF 2018 is sponsored by AirAsia, Posh Nail Spa, and Super Saigon, while Cinema Online is the official media partner. Thus, customers who buy two tickets over the Box Office counters at participating GSC cinemas in the Klang Valley to redeem a 20% discount voucher to Posh Nail Spa, as well as RM10 vouchers for food & beverage at Super Saigon. Vouchers are limited and are only available while stocks last.
Additionally, customers who watch the films showing at VFF 2018 may join a contest called “Fly Me to Vietnam” when they purchase two movie tickets. Just answer two questions and complete a slogan, movie-goers can win a pair of AirAsia flight tickets to Nha Trang, Hanoi, and Saigon. Additionally, there are also many other awesome prizes to be won including movie tickets to Gold and Premiere Class!
Tickets are priced at only RM10 each and movie-goers can purchase the tickets online via the GSC Website, Mobile App or via the Box Office counter and ticketing kiosk. For more on the 2018 Vietnamese Film Festival, please visit www.gsc.com.my or www.facebook.com/GSCinemas . You can also check out the hashtag #GSCVFF18 for more updates!